COMMUNICATIONS & DIGITAL MARKETING
ELEVATE YOUR CREATIVE POTENTIAL WITH EXPERT GUIDANCE & SUPPORT
“Do you have the courage; do you have the courage to bring forth this work?
The treasures hidden inside of you are hoping you will say, yes.”
Jack Gilbert
With over six years of experience in communications and digital marketing, and as an independent small business owner herself, Lauren uses a storytelling framework to drive engagement and amplify impact.
The unique challenges faced by small business owners and organizations in effectively conveying their message and engaging with their audience can be addressed and accomplished through compelling messaging, engaging content and thoughtful strategies. Whether you need assistance with content creation, ethical storytelling, email marketing or client communications, Lauren will help you build a powerful and persuasive narrative that resonates with your audience and supports the growth and sustainability of your business.
SERVICE OFFERINGS
Content Writing
Lauren specializes in writing content for a variety of different platforms including website landing pages, presentations, email newsletters, templated materials, blog posts, social media and print collateral. By adapting to brand voice and tone, Lauren crafts compelling copy, backed by SEO best practices, to elevate your marketing approach and engage with your intended audience.
WHAT THIS MIGHT LOOK LIKE
- Create templated brochures, guides and presentations aligned to your brand guidelines
- Craft short and long-form copy for your web landing pages including headers, taglines, service offerings, bios, product descriptions, FAQs, and more
- Write, curate and upload consistent and SEO-friendly blog content
EMAIL MARKETING
Drive tangible results for your business or organization with visually appealing designs and compelling copy that not only engage with your audience, but that also lead to desired action. Lauren’s tailored approach ensures your message reaches the right audience at the right time, maximizing conversions and overall success. Expertise includes Mailchimp, Klaviyo, FloDesk.
WHAT THIS MIGHT LOOK LIKE
- Create templated brochures, guides and presentations aligned to your brand guidelines
- Craft short and long-form copy for your web landing pages including headers, taglines, service offerings, bios, product descriptions, FAQs, and more
- Write, curate and upload consistent and SEO-friendly blog content
WEB DEV & MAINTENANCE
From timely content updates to ensuring security and performance optimizations, Lauren’s comprehensive web maintenance services are designed to support small businesses and nonprofit organizations in managing their online presence effortlessly. Amplify your online reach, enhance client and donor relationships, and drive community engagement. Web hosting expertise includes WordPress & Squarespace.
WHAT THIS MIGHT LOOK LIKE
- Implementing a web design into WordPress or Squarespace
- Editing an existing site to bring it up to speed
- Creating custom hidden landing pages to correspond with upcoming launches or events
Whether you have one project in mind, you’re looking for ongoing support or would simply like to brainstorm the possibilities, fill out the form in as much detail as you can provide below. You can expect a response within 48 hours.
